Tag: Prospecting
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Your Sales Team Is in Drop Shock
The Hartmanns of Elgin, Illinois were not a camping clan. That changed exactly once—May 25th, 1988—when my father came home and announced, “There’s a tent in the back of the van. Drag it into the backyard. We’re sleeping outside tonight.” My brother, sister, and I sprinted to the driveway.For non-camping kids like us, this was…
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5 Lessons Learned From Tagging a Top Sales Shark for 30 Days
Imagine a Toyota Sequoia. It’s like a 4Runner on steroids—seventeen feet long, nearly seven feet wide, weighing 5,600 pounds, and as tall as an NBA point guard. Now imagine something bigger.Faster. A predator shaped by millions of years of evolution, slicing through saltwater at speeds that would embarrass Usain Bolt. What I’m asking you to…
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Why Nobody Wants to Read Your/My Sh*t—and What LBM Sales Pros Must Do to Win New Sales Prospecting
In Episode 36 of The Craft of LBM Sales Podcast, I shared a few insights from one of my mentors-from-afar: Steven Pressfield. His book The War of Art has been a reference guide for me throughout my sales career—which is why we recently shipped 100 copies as our Sales Fundamentals Workshop book of the quarter. If The War of Art is…
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How to Pick Up The Phone with Confidence
As a general rule consistent with our tagline—Deliver value first—we don’t kick off the week with self-promotional content UNLESS we are also sharing one of our most practical sales tools: The RRI Framework. This one-page PDF helps LBM sales professionals pick up the phone with purpose and confidence. The framework is simple: Name a ReferralLead with credibility and establish…
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The 10 Commandments of LBM Sales Excellence
Two weeks ago, I joined a call with a sales manager and his owner. Within two minutes, we heard what you’d expect: • We’re slightly behind year-over-year board footage• Commodity pricing is down• Rates remain up• Tariffs are helping no one• I’ve got 8 reps reporting to me—7 are behind pace Nothing surprising there.What followed…
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The 4 Essential Sales Books Every LBM Pro Needs on Their Shelf
New Podcast Out Now: The Craft of LBM Sales Sell value, drive builder profit, and win more deals—without competing on price. 🎧 Apple Podcasts | Spotify On episode 9 of the Craft of LBM Sales Podcast (Have you subscribed yet?), author and publisher Todd Sattersten joined me to talk about the four essential books every sales pro should have on the…
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Taking the High Road: What Adrien Nunez Taught Me About Sales
New Podcast Out Now: The Craft of LBM Sales Sell value, drive builder profit, and win more deals—without competing on price. 🎧 Apple Podcasts | Spotify I expect my kids to pay attention when I wax philosophically about The Beatles, The Rolling Stones, or Bruce Springsteen. I expect them to take notes, ask questions, and nod in agreement.…
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The Craft of LBM Sales Podcast: First Six Episodes You Can’t Miss
New Podcast Out Now: The Craft of LBM Sales Sell value, drive builder profit, and win more deals—without competing on price. 🎧 Apple Podcasts | Spotify We’ve launched a new podcast built for LBM sales pros like you who want to close deals faster, at higher margins, through stronger pipelines, with less wasted time. And yes, we were…
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How to Be Confident in Sales – Regardless of How Long You’ve Been Selling
New Podcast: The Craft of LBM Sales Built for LBM sales pros who want to stop competing on price and start closing more profitable deals with confidence. Story-driven, practical episodes (8–15 minutes) drop every Monday and Wednesday to help you sharpen your craft, prove your value, and win more high-margin sales. 🎧 Listen now on Apple…
The Craft of LBM Sales 