Tag: LBM Industry
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The Home Depot Ad I Can’t Stop Thinking About.
Know someone who’d enjoy The Craft of LBM Sales Newsletter? Forward this to them so they can subscribe here—and never miss a Thursday edition packed with practical sales insights. The recent structural changes to the LBM industry started with Home Depot. In March 2024, Home Depot announced its acquisition of SRS. One year later, QXO became real through…
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Reader Mailbag: How Worried Should You Be About Brad Jacobs and QXO?
Question: How worried do I need to be about this Brad Jacobs thing? Am I delusional to think that I will just adapt to whatever he does to the industry and use it to my advantage? — Chris, a multi-location LBM owner in the Midwest Answer: Hi Chris, on the Jacobs Roll-Up Apocalypse Meter (JRAM), you should…
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Listener Mailbag: Use of AI in Selling Efforts
Question:Hi Bradley, there’s a big debate within our sales team about using artificial intelligence in sales. Some people have strong opinions, others have none. Are you using AI? If so, how, and what’s proven most useful? Answer:Yes, I use AI every day. But before diving into the tools, it’ll be helpful to revisit how humans…
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