Tag: NFPOs
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My Competitive Stupidity Complex
I stink at golf. And the reason is obvious: I don’t practice it. That’s fine, my golfing buddies tell me. Just play to have fun. Unfortunately, I suffer from what experts call Competitive Stupidity Complex (CSC). While I don’t practice golf and have no reason to expect to hit the ball straight, my mind races…
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Listener Mailbag! Builders Too Busy to Even Listen to My Value Prop.
From Chuck in the Great North:My sales team and I struggle to have builders even consider our proposal / value proposition. I agree we need to “deliver value first,” but to articulate that value, you at least need 15 minutes of quality time with a prospect. Our problem is that builders have no available time.…
The Craft of LBM Sales 