Tag: Homebuilding
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Dark December: The Month That Separates Sales Amateurs From the Pros
We called it the “Fourth Quarter Push.” That’s the homebuilding equivalent of describing the final stages of procreation as “labor.” Oh, it’s that—and a whole lot more.And sometimes, it nearly kills you. My boss, the VP of Construction for our Chicago division, called me on the afternoon of Monday, October 6, 2006. We were on…
